Posts tagged with ‘American Eagle’
Inside Jeans Country: American Eagle’s First-Ever Stagecoach Activation
“It wasn’t our first rodeo, but it was our first Stagecoach.” That’s how American Eagle cmo Craig Brommers describes the retailer’s grand debut as the country music festival’s exclusive apparel and denim sponsor. To bring the sponsorship to life, the brand activated a “Jeans Country” denim desert-themed experience on the festival grounds in Indio, CA,...
Stagecoach 2026: 11 Brand Activations that Fused Western Glam with Hydrating Oases
This year’s edition of the Stagecoach Music Festival brought the biggest names in country music to Indio, CA, including headliners Cody Johnson, Lainey Wilson and Post Malone, with a few surprises (hello, Pitbull!) over the April 24-26 weekend. And while temperatures weren’t scorching as in years past, high winds came out in full force, causing...
Three Things We Loved About American Eagle’s Denim Deli in Nashville
The food and fashion worlds continue to collide, and American Eagle on March 21 and 22 activated its own spin on the concept with the Denim Deli, a pop-up in Nashville that highlighted the brand’s signature denim collection while feeding consumers a complimentary signature sandwich from Music City’s iconic Mitchell’s Deli. Designed for an extended...