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Photo Gallery
Photo Tour: Inside Amazon Prime Video’s ‘Coming 2 America’ Global Marketing Campaign
There are highly-anticipated movie sequels… and then there’s “Coming 2 America,” a follow-up film that arrived 33 years after the original. Adding to the fever pitch of fandom: consumers never thought a sequel to the 1988 hit comedy—starring Eddie Murphy and featuring a host of characters, scenes and quotes that have pervaded Black culture since […]
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B-to-C Events
How LG’s Clothing Swap and Wash Center are Scrubbing Away Textile Waste
There’s a hidden skeleton in your closet: that pile of unwanted clothing. The average American generates 81 pounds of textile waste each year, according to the Environmental Protection Agency, so to help consumers reduce their fashion footprint, LG Electronics hit the road with a seven-city mobile tour. Launched on April 25 in Los Angeles, and […]
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B-to-C Events
Three Experts Weigh in on Designing Events for Social Distancing
Five insights on COVID-proofing your indoor events Among the countless aspects of events that marketers have had to rethink in the wake of the pandemic is how social distancing impacts experience design. A heavy dose of creativity is required to deliver stylish spaces that also keep attendees safe, particularly while adhering to ever-changing health guidelines. […]
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B-to-C Events
Ticker: Regular Updates on Events Taking Place in Person
Rolling updates on major conferences and events scheduled to take place in person in 2022...
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B-to-C Events
At The Resy Drive-Thru Miami, Foodies Experience the Perks of Being an Amex Cardmember
Building on the success of its 10-course drive-thru dining activation in Los Angeles, hospitality technology platform Resy, in partnership with American Express Gold Card, recently debuted the second iteration of the culinary program in Miami—this time with an eye toward highlighting the value the Gold Card provides to avid foodies. Focusing less on the novelty […]
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