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For this episode’s guest, Roger Mahusay, the path to events was an unconventional one. He went from the Air Force to biology to retail to now associate events manager at T-Mobile. In this interview, Mahusay dives into how he got his foot in the door at corporate and discovered a passion for creating events that […]

JPMorgan Chase is no stranger to the US Open Tennis Championships, having served as a sponsor since 1982. Over the last four decades, the brand has perfected a successful formula for the event held annually in Queens, NY, with core elements that resonate with attendees.

When the 33rd annual Tompkins Square Halloween Dog Parade in New York City was canceled earlier this fall due to permitting challenges and rising costs, dog wellness brand Get Joy wasn’t just going to roll over.

Even a bleeding-edge business and technology event like Vox Media’s annual Code Conference needs to be revitalized from time to time, and the forum’s 20th anniversary this year presented the ideal time to stir things up.

Generative AI is still uncharted territory, but Coca-Cola dipped its toes in the water over the summer with the launch of the Coke AI Studio, an extension of its Coke Studio global music platform. The new AI-powered festival experience transforms music fans into pop stars and hit shows like Gov Ball, Lollapalooza, Osheaga and the […]