Stunts
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B-to-C EventsHow Brands Can Make (and Build) Valentine’s Day Connections
Valentine’s Day is a key holiday in experiential, and on top of producing special-edition products and offers, from heart-shaped pepperoni pizza kits to cooking classes for romantics, brands seize this annual opportunity to encourage consumers to stop and smell the roses (or in the case of LEGO, to build one). Brand love is in the […]
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B-to-C EventsThe Brief: Pizza Rentals and Zen Carriages
This week’s hot takes on hot topics in experiential marketing cover pizza rentals, AI judges and Zen carriages.
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B-to-C EventsThe Brief: Toy-Sized Showrooms and Fantasy ‘Foodball’
This week’s hot takes on hot topics in experiential marketing cover toy-sized pop-ups, a Fantasy Foodball Pool, and live from New York, it’s The SNL50 Experience.
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B-to-C EventsAs a TikTok Ban Looms, A Look at Five Brands That Found Success with the Social Media App
TikTok is set to go dark in the U.S. on Jan. 19, as the Supreme Court upheld the law that would ban the app. Before it goes away, explore the brands that did TikTok right.
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B-to-C EventsThe Brief: B.S. Blockers and ‘Unfair Canada’ Pop-ups
This week’s hot takes on hot topics in experiential marketing cover B.S. Blockers, “Unfair Canada” pop-ups and an aerial anniversary tour.