B-to-C Events
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B-to-C EventsStubHub Game Show Names L.A.’s Biggest Superfan
StubHub on Nov. 12 unleashed some of Los Angeles’ wildest supporters inside Microsoft Square to determine the city’s number one superfan. Leveraging a live game show format, the brand invited seven competitors to complete a series of challenges resembling the NBA’s annual Draft Combine as part of its cross-channel Let Your Fan Out campaign. The […]
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Partner ContentIs Event Staffing a commodity? Are All Vendors The Same?
Is event-staffing a commodity? Are all vendors the same? Choose your partner wisely; Event-Staff are the face and mouthpiece for your brand!
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Partner ContentElectric Forest Music Festival
Electric Forest is a 4 day music festival in Rothbury, Michigan, that focuses on electronica and jam bands.
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B-to-C EventsQ&A: Inside the Oracle Brand with Francisco Delgadillo
Francisco Delgadillo, vp and executive creative director at Oracle, knows a thing or two about branding. He began his career as an intern at Adobe where he worked on in-application features and marketing for Adobe Illustrator 6.0, then served as founding art director of The San Jose Mercury News’ Nuevo Mondo weekly. At Oracle, he […]
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Partner ContentABC Family Upfront Presentation
ABC Family partnered with Broadstreet for its Upfront presentation –the first time the cable network had hired an outside consultant. ABC Family wanted to clearly define its place in an increasingly crowded marketplace without creating an overbearing sales-style deck.