B-to-C Events

Traveling on business? Have a half-day to yourself? In this brand new series, we’ll mine America’s best-known cities for lesser-known sites of inspiration...

Visual communication is a whole new digital language. Emojis, gifs, social video, live video—they're powerful and nuanced. But not all brands are fluent. Here's how to speak authentically and avoid cringe-worthy missteps [WATCH]

MIG's iLab features a private showcase of the future of live events highlighting emerging trends, technology solutions, and methodologies for meetings, tradeshows, and experiences

From rolling toasters to khaki-clad buses, recent mobile tours have been boosting brand engagement at the intersection of creativity and innovation. Brands are pulling out all the stops, showcasing new products and services, changing public perceptions and reaching new audiences by taking their strategies to the streets. Here, a roundup of eight mobile tours that […]

At the 2016 NADA Convention and Expo in Las Vegas, NV, MIG created an experience that was the talk of the show. 30,000 attendees were witness to something truly amazing!