Under Armour Leans on Thermal Technology for its Interactive Pop-Up - Event Marketer

Under Armour Leans on Thermal Technology for its Interactive Pop-Up - Event Marketer

Under Armour Leans on Thermal Technology for its Interactive Pop-Up

EDTA_Best_Permanent_Popup_Under_Armour_2019
Brand: UNDER ARMOUR
Agency: GIANT SPOON
Awards: EXPERIENCE DESIGN & TECHNOLOGY AWARDS — BEST PERMANENT OR POP-UP RETAIL EXPERIENCE
Year: 2019
Under Armour’s new Rush products feature a mineral-infused fabric that somehow converts the wearer’s energy into infrared light, which somehow feeds energy back into the body. Which seems like the…
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