Author archive for Event Marketer
Event Safety: How to Create an Effective Emergency Mitigation and Damage Prevention Plan
In the era of routine terrorist attacks, record-breaking natural disasters and devastating cyber security breaches, ensuring event safety and security has never been more important. In this white paper, the experts at LEO Events will provide critical insights on how to create safety and security strategies, the most common mistakes made by event marketers and...
The Most Shareable User-Generated Content Campaigns of 2017
Extending the reach of your brand is the ultimate aim of any marketer, and when it comes to events, it’s a key part of measuring its success. After all, why aim to reach just attendees, when you have the chance to get in front of those attendees, but also their friends, family and other online...