L’Oréal Taps Taxis to Drive Fashion Week Sales - Event Marketer

L’Oréal Taps Taxis to Drive Fashion Week Sales - Event Marketer

L’Oréal Taps Taxis to Drive Fashion Week Sales

L’Oréal USA, a sponsor of Fashion Week in New York City last week, took over a fleet of city taxicabs with a “Snap-to-Buy” technology. As Fashionistas rode from fashion shows to after parties and…
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