B-to-C Events

Heineken Tears Down the Walls of its House at Coachella

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Open, Vintage and Casual: Heineken House is Revamped at Coachella

A rearranged Coachella landscape teed up a Heineken House revamp this year, the 20th year of the Indio, CA, festival and Heineken’s 18th year as the official brew of the massive event. What for the past…

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