Gallery Archives - Page 25 of 43 - Event Marketer

Gallery

March 26, 2015

EM All Access: 10 Minutes with Michael Peach

In this episode of EM All Access, IBM Program Director-Digital Marketing, Demand Generation and Events Michael Peach talks about how the brand nearly doubled engagement at the biggest mobile event in the world.  

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March 24, 2015

NatGeo’s ‘Escape The Cold’ Activation at SXSW

What is it like living day-to-day in the remote Alaskan wilderness? Those at South by Southwest in Austin March 14-16 got a little taste of it thanks to National Geographic Channel, which promoted the season premiere of hits series “Life Below Zero” with a chilly activation. Groups of six participants at a time entered one...

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March 4, 2015

Inside the Acura Studio at Sundance Film Festival

As presenting sponsor of the Sundance Film Festival, Acura built an engagement hub in Park City, Utah. Called Acura Studio, it was where festivalgoers could refill water bottles, recharge their phones or kick back and relax in hopes of catching celebrities making their way to the Acura Press Room. More on Acura’s presence at Sundance...

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