Video
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VideoEM All Access: The Best of EventTech Playlist
Watch all seven Best of EventTech interviews back-to-back. Get tips and insights from top marketers at Google, Cisco, AOL, IBM, FedEx and more. Hosted by Event Futurist Joe English.
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VideoEM All Access: 10 Minutes with Michael Peach
In this episode of EM All Access, IBM Program Director-Digital Marketing, Demand Generation and Events Michael Peach talks about how the brand nearly doubled engagement at the biggest mobile event in the world.
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VideoEM All Access: 7 Minutes with IBM’s Teresa Cook
In this episode of EM All Access, IBM Director-Demand Systems for C-Suite, Cloud and Global Technology Services Teresa Cook shares her insights on how to engage the C-Suite.
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VideoEM All Access: Best of EventTech with Caterpillar’s Archie Lyons
In this episode of EM All Access, Caterpillar Creative Director Archie Lyons talks about how—and why—his brand is amplifying its product demos through unconventional viral videos.
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VideoEM All Access: Best of EventTech with Cisco’s Kathleen Mudge
In this episode, Cisco Social Media Manager Kathleen Mudge shares tips for creating shareable social content at b-to-b events, plus her rules for real-time engagement.