B-to-C Events

Ford’s exhibit at the 2017 North American International Auto Show, which took place in Detroit earlier this year, dazzled attendees with an augmented reality experience that gave them an X-ray-like look at the technology under the hood of three of its cars—without having to wear headsets. Through the “magic” of AR, the cars appeared transparent […]

Austin has never been your average metropolis, but there’s something special about the city this time of year. Maybe it’s the band dressed like cats playing on the corner of 6th and San Jacinto.

|  AARP Foundation Experiential Marketing. Event-Production. Trade Show Exhibits. Signature

The Training organization of this Global Pharmaceutical Company wanted to deliver a standardized set of learning material for Learning & Performance Improvement leaders around the world. They also wanted to make sure these materials were fun, easy-to-use, and environmentally friendly.  Broadstreet branded a handmade and sustainable “e-learning project box” that contained materials that were structured into color-coded steps to correlate with the project flow and implementation process.

There would be no slowing down on the final day of the Experiential Marketing Summit (May 3-5) as another packed day kicked off at McCormick Place in Chicago. With 25 sessions including two master classes on the agenda, the spread of breakfast treats and fruit outside the general session ballroom helped fuel the morning. The […]