Posts tagged with ‘virtual esports tournament’

May 5, 2020

Activision Blizzard Media Treats Ad Agencies to a Virtual Esports Tournament

In the wake of canceled events and social distancing orders, media brands are developing pivot programs that offer hospitality-minded engagement to connect with potential clients. For Activision Blizzard Media, the b-to-b arm of the gaming company, esports was a natural platform to leverage for the “Agency Showdown,” its first-ever virtual esports tournament exclusively for the...

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