Posts tagged with ‘Spirits Marketing’

April 17, 2023

SXSW 2023: Seven Brands that Gave Attendees a Taste of their Products

With hundreds of events and activations taking place throughout Austin over the 10-day SXSW 2023, it’s no wonder that the brands that brought a bite to eat, a sample to sip, or a product to try quickly stood out from the pack. But at the show this year, seven brands lured festivalgoers with full-on explorations...

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October 3, 2022

Four Ways Campari Took a Values-driven Approach at Tales of the Cocktail

Like a stiff drink, Campari descended on New Orleans for the Tales of the Cocktail conference with a robust set of experiential ingredients that ultimately yielded plenty of buzz. The spirits giant and an army of 15 brands from its portfolio took over the renowned industry show with events and activations built to drive engagement,...

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