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Tag: Sax Fifth Avenue

  • For These Brick-and-Mortar Retailers, Experiential Marketing is a Path Forward

    Brick-and-mortar retail stores took a serious hit during the pandemic as consumers turned to online shopping as a preferred—and safer—alternative. But as vaccinations continue to roll out and consumers become more comfortable with the idea of in-person shopping, savvy brands are embracing experiential retail as a way to entice customers back into their footprints, and […]