Posts tagged with ‘Minor League Baseball’

The Brief: ‘Smackable’ Billboards and Subterranean Cooking

This week’s hot takes on hot topics in experiential marketing cover “smackable” billboards, subterranean pizza parties and the Malmö Oat Milkers.

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A Virtual Opening Night: How Minor League Baseball Pivoted

Stadiums are locked down, fields are empty and only half of the major sporting events originally scheduled for 2020 are slated to take place this year. Yep, the COVID-19 pandemic has made it a bleak time to be a sports fan. But Minor League Baseball’s (MiLB) appetite for innovation revived the fervor of sports fandom...

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