Tag: hot property

No matter how long you’ve been in the events biz, the industry’s ever-evolving nature means there’s always fresh territory to explore. To help get the juices flowing for 2024, we analyzed 10 hot properties that offer prime sponsorship opportunities, and in some cases, new audiences worth tapping into. From BroccoliCon to the Banana Ball World […]

For a small town in the Swiss Alps, Davos packs a big punch. Since 1971, it’s been home to the World Economic Forum’s (WEF) Annual Meeting, an international conference for collaborative, public-private discussions on global challenges.

Just about everyone is on a wellness kick of some kind these days as consumers increasingly prioritize their well-being. One trend emerging from the movement is an uptick in farmers market-style events and activations that center on nutrition and education, and cater to the increasing number of people who closely scrutinize the ingredients in, and sources of, their food.

Art Basel at the Miami Beach Convention Center is one of the more nationally recognized fairs that attracts sponsors during Miami Art Week, but Scope Art Show, which celebrated its 20th anniversary during the events this past November and December, has become a breeding ground for experimental brand installations on the beach. Scope, also known […]

The massive makeup convention that is Beautycon recently entered the pop-up space. Beautycon POP, which kicked off in Los Angeles, CA Nov. 16 and was recently extended through Jan. 31, is an experiential retail space featuring 20 indie, female-owned beauty brands selling products to underserved audiences. Because its community of millennial and Gen Z shoppers […]