Tag: green event
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B-to-C EventsThe Dunkin’ Donuts Tiny House Highlights a Small but Mighty Experiential Trend
The Dunkin’ Donuts tagline is “America Runs on Dunkin’” and this month the East Coast coffee and snacks chain has created a way for consumers to live it. The Home That Runs on Dunkin’ is a tiny house experience the brand has created in partnership with Airbnb and actress Olivia Wilde, designed to promote sustainable […]
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B-to-C EventsFuso Transforms a Parking Garage Into a ‘Positive Energy Station’ for the Launch of its All-Electric Truck
Product launches in the trucking industry typically take place in a convention center or even at the factory. But for Mitsubishi Fuso, a division of Daimler and maker of the first mass-produced zero-emission truck, the eCanter, that just wasn’t going to do. Instead, Fuso turned to the city of New York where on Sept. 14 […]