Tag: feminism
-
B-to-C EventsHBO Max’s ‘Minx’ Series Pop-up Installations Aim to Empower and Engage
HBO Max presented a “provocative” two-day pop-up installation in Los Angeles for the March 17 premiere of its new comedy series, “Minx.” The activation, called “Joyce’s Jamboree,” celebrated the show’s character Joyce (Ophelia Lovibond), a young feminist collaborating with a publisher (Jake Johnson) to create the first erotic magazine for women during the ’70s in […]
-
B-to-C EventsThe New Rules of Using Feminism in Marketing
In the past two decades, the use of “femvertising” has risen sharply as the modern-day women’s rights movement gains huge popularity.