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Tag: BMW i

  • Road to Coachella: BMW i Sends 15 Influencers on a Content Creation Journey
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    Road to Coachella: BMW i Sends 15 Influencers on a Content Creation Journey

    Riding on the heels of its successful Road to Coachella campaign in 2017, BMW i put its show on the road once again this year to drive awareness of its i Series electric and hybrid vehicles, reach new audiences and engage the creative, passionate (and eco-friendly) demographic Coachella tends to attract. The brand’s presence reached […]