Educate internal teams Archives - Page 8 of 14 - Event Marketer
DirecTV Trains Employees Via ‘Edutainment’ Pods
Last summer, DirecTV set out to drive new sports and premium package upgrades while maintaining current premium subscribers. Its secret weapon of choice? Its own customer service agents—the front line for sales and service of the premium accounts. To get the agents motivated and up to speed, the brand’s Sell & Save Tour hit the...
GE Tech Solutions Center Provides Interactive Showcase
Stavanger is considered the capital of the oil industry in Norway and one of Europe’s main energy centers, so building the permanent GE Technology Solutions Center for the GE Oil & Gas experience there makes plenty of sense for the brand. It is located in a dedicated stand-alone three-story building adjacent to the brand’s main...
Wells Fargo Mobile Training Camp Offers Diverse Tech
Creating a mobile classroom that was flexible from an operational standpoint but impenetrable from a security standpoint was the main challenge facing Web on Wheels in late 2001. But the agency got the job done with a full menu of sophisticated equipment, and the 45-foot, 26-ton bus has been on the road ever since. Used...
Chase Fires up Employees with Multi-Year Road Show
Chase Auto Finance has been generating buzz among its employees nationwide with a multiyear road show aimed at reminding them why Chase is a leader in the automotive finance industry—and encouraging them to make sure it remains on top. Vision 2006 brings a traveling trade show to each of Chase Auto Finance’s nine divisions once...