Educate internal teams Archives - Page 9 of 14 - Event Marketer

November 17, 2015

BT Global Services Meeting Offers Holographic Experiences

To keep its employees in the loop after a period of internal change and restructuring, BT Global Services UK gathered all its troops at the Game On Sales Kick-Off Conference last June. The theme Game On reinforced the global communications provider’s vision of not only being in the game, but also defining it. The Game...

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November 17, 2015

Walmart Meeting Offers Live Interaction, Mini Concerts

When you’re numero uno on the Fortune 500 list, your annual shareholder’s meeting had better be pretty friggin’ good. This year, Wal-Mart delivered. Big W skipped the elaborate Broadway-style musical numbers and instead tried a new approach to its mission–critical annual meeting. We called it “Funny bones, heartstrings and rock stars.” They, um, didn’t call...

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November 6, 2015

Washington Mutual Rewards Employees with Hawaii Trip

Eleven hundred winners of Washington Mutual’s in-house incentive programs invaded Big Island in Hawaii for the President’s Club event, which featured sessions and events aimed at driving future sales—and inspiring others in the company to achieve President’s Club status. The event’s first day kicked off with a Pure Aloha-themed general session stage set. At an...

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November 2, 2015

Honda Helps Drive Volunteer Litter Clean-Ups

Honda teamed up with nonprofit group Keep America Beautiful and its own dealerships across the country in an effort to keep the nation’s streets, roads and highways clean. Road to a Cleaner America brought Honda corporate management, district management, dealers and staff, as well as KAB staff and volunteers together to clean litter and debris...

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October 30, 2015

Walmart Stages a Musical at its Annual Shareholders Meeting

You might remember the dramatic goings-on in Bentonville last year, the agency hirings and firings, and top marketers coming and going. Yes, 2006 pulled in all of the elements of comedy and tragedy. But before that news broke, Walmart had embraced another aspect of the theater: the musical. Walmart was looking for a way to...

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