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New Behavior Analytics Systems Help Companies Optimize Experiential Displays, Exhibits, and Events to Improve Attendee Engagement and Event ROI

New white paper explains how to connect with the “big four” attendee types What works, what doesn’t, trends to embrace, tips and best practices Launch events are some of the highest-stakes experiences in the marketing mix. You only get one chance to do it right, after all. In this white paper, some of the industry’s top […]

Now, more than ever, it is imperative for women to prove their value as event marketers in the marketplace. They need to think beyond traditional event tactics and become more strategic. They need to be able to prove the ROI on the events they execute. In short, they need to think like marketers. Following is […]

Electronics company Samsung wanted to increase brand awareness and reinforce relationships with their digital camera offerings. We created six customized BobCars that served as mobile, interactive showrooms.

Move beyond spend analysis and satisfaction metrics and learn how to deliver a positive, memorable event experience, accomplish business objectives and improve the relationship with your participants.