Video Gallery
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VideoEM All Access: VIP B-to-B Event Strategies with Google
In this episode of EM All Access, Google Head of Events, Performance Marketing, Derrick Djang talks about how to create VIP B-to-B experiences through technology.
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Video GalleryEM All Access: Inside Microsoft’s Newest Event
In this exclusive super-episode of EM All Access, our editorial team takes you with us as we go on-site at Microsoft Ignite, the newest event from one of the world’s largest event marketing teams. In a bold move, Microsoft took six existing events (SharePoint, TechEd, Project, Lync, Exchange, MMS) and combined them into the brand-new […]
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VideoEM All Access: 8 Minutes with Heineken’s Pattie Falch
In this episode of EM All Access, Heineken Director-Sponsorships and Events Pattie Falch talks about how to add value to sponsorships through participatory experiences.
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VideoEM All Access: 8 Minutes with Lisa Fingerhut of McDonald’s
In this episode of EM All Access, McDonald’s Engagement Project Manager Lisa Fingerhut talks about how to engage a b-to-b audience through social and digital media.
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VideoEM All Access: 8 Minutes with Microsoft’s Melissa Porter
In this episode of EM All Access, Microsoft Senior Marketing Strategist Melissa Porter takes you inside the brand’s 365-day-a-year content strategy.