Editor's Picks Archives - Page 6 of 7 - Event Marketer

Editor’s Picks

December 16, 2015

GitHub Universe Adds a Tactile Vibe to its User Conference

When it comes to technology conferences, with their thousands of attendees, hundreds of sessions and A-list entertainment, the mantra is usually go big or go home. But smaller tech conferences, like GitHub Universe, which took place for the first time over two days this fall in San Francisco, are growing in number. GitHub, the software...

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June 29, 2015

Surrounded by Millennials, Brands Score Big at Bonnaroo

The venerable camping music festival outside Nashville serves up authenticity and positivity   If there’s one obvious sentiment at Bonnaroo, it’s that people are happy. Event staffers are happy. Campers, waiting in long lines and hauling in equipment for the four-day music and arts festival, are happy. And from what we saw, the brands activating...

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May 29, 2015

The Full Recap: 35 Tips And Insights From EMS 2015

The Experiential Marketing Summit kicked off this year with a few out-of-the-box activities designed to show off our beautiful host city of San Francisco—and give event marketers that all-too-rare opportunity to hang out with one another and not be working on an event. At 6:30 a.m. on Monday, May 11, more than 17 intrepid attendees...

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May 19, 2015

A Robust Event Industry Has Marketers Jockeying For Space

A strong economy and an increase in corporate meetings and conferences have event marketers scrambling to lock in dates and venues much earlier than they have in years past. Convention centers in major cities are booked up as much as five, 10, even 15 years in advance. Key dates are taken and hotel rooms are...

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