B-to-C Events

Continental Tire is no stranger to non-endemic sports sponsorships—its partnership with Major League Soccer has been paying dividends since 2010. Now, thanks to a host of college basketball partnerships, the brand is extending its presence in the athletic space with a 360-degree campaign aimed at boosting brand visibility and collecting that ever-valuable fan data. In […]

Specialty trucks and trailers can be built for a variety of uses – from food service to mobile retail and experiential. APEX recently had the opportunity to partner with FPR for the customization of a custom truck that doubles as a food truck and a mobile broadcast studio. Let’s check out some insight into how FPR launches Multipurpose Food Truck!

How can you invest in an incentive travel program more than a year away when you’re unsure about what will happen between then and now? The first step: find an incentive travel company with the proven capability of managing risk and ensuring a successful experience. Here’s how we helped one client manage a last-minute destination change.

A National Talent Recruiter for Productions Plus, to tell us her secrets on how she finds the perfect talent for your brand.

Companies like Coravin, Philips, Nespresso, De’Longhi, illy, The Cookware Company and more have been putting their trust in Productions Plus demonstrators nationwide for years. Here are 8 reasons why.