May 2, 2024

EMS 2024: 12 Top Takeaways from the 22nd Annual Experiential Marketing Summit

Events are impactful. Events are revenue-generating. Events are memorable. Indeed, events are everything, and it’s the mantra that guided the 2024 Experiential Marketing Summit in Las Vegas. From April 24-26 at the MGM Grand, the industry convened for a three-day discussion that explored every aspect of the event marketing discipline, including exhibit design, neurodiversity, harnessing...

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April 4, 2024

Ignite by 4-H Summit: Ideas and Inspiration from a Conference Built for Teens

What can event marketers expect from the next generation of event attendee? Look no further than the National 4-H Council’s Ignite Summit, a teen-centered event for 1,200 high schoolers and adult educators, which significantly reduced its number of “structured” breakout sessions on offer between the inaugural event in 2023 and this year’s event. That decision...

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