Advertorial

The Sampling Leaderboard: Conversations with Some of the Event Industry’s Sampling Superstars

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Maximize Your Investment: Brand Experience Strategies for Event Marketers

Even with successful events under your belt, it’s important to recalibrate your approach...

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Driving (Real) Business Outcomes at Events

FREE ON DEMAND WEBINAR - In this webinar, Ravi Chalaka, CMO of Jifflenow will discuss how Meeting Automation Platform (MAP) helps in increasing the number of strategic customer engagements and influenced revenue providing a boost to event ROI.

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Making Customers Not Sales: The Three Whys of Event Marketing

From webinars to trade shows, event marketing is part of every marketer’s toolbox. Events can be scaled to match your needs and budget—from webinars to full-on trade shows. But before you decide what you’re going to do, you should explore why you’re doing it. As leadership guru Simon Sinek succinctly puts it, “People don’t buy...

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