Vornado Invites Ad Buyers to Co-create Film Content

DB_Gold_Vornado_EDA 2015
Gold Winner—Partner: Second Story | Client: Vornado Realty Trust | Project: Times Square 4K Screen Launch (Best Overall Use of Media A/V)

Vornado Realty Trust hoped to attract advertisers when it brought its colossal 4K screen to Times Square. Transforming the screen into an interactive artistic platform, Vornado invited media buyers to…