The Cosmopolitan of Las Vegas welcomes Rose the chatbot - Event Marketer

The Cosmopolitan of Las Vegas welcomes Rose the chatbot - Event Marketer

The Cosmopolitan of Las Vegas welcomes Rose the chatbot

edta-2018_best-use-of-a-single-tech-b2c_gold_cosmopolitan
Brand: THE COSMOPOLITAN OF LAS VEGAS
Agency: R/GA
Awards: EXPERIENCE DESIGN & TECHNOLOGY AWARDS — BEST USE OF A SINGLE TECHNOLOGY (B-TO-C)
Year: 2018
THE SETUP: The Cosmopolitan of Las Vegas created a sassy AI chatbot named Rose as a way to interact with guests throughout their hotel journey. A digital concierge designed to build strong personal relationships…
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