Crack open a cold one with Budweiser all over the world

Crack open a cold one with Budweiser all over the world - Event Marketer

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Crack open a cold one with Budweiser all over the world

Case Study Details

Brand: BUDWEISER FIFA WORLD CUP

Agency: OCTAGON

Awards: EX AWARDS — BEST ACTIVATION OF A SPORTS SPONSORSHIP

Year: 2019

Football—and yes, we’re talking soccer—is a global mega sport with billions of energetic fans, so for its sponsorship of the 2018 FIFA World Cup, Anheuser- Busch created a platform of experiences…

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