Consumers Sample Coke Zero Sugar in Isolation Tanks - Event Marketer

Consumers Sample Coke Zero Sugar in Isolation Tanks - Event Marketer

Consumers Sample Coke Zero Sugar in Isolation Tanks

db_ex-2018_multimarket-consumer_silver_coke_2
Brand: COCA-COLA
Agency: MOMENTUM WORLDWIDE
Awards: EX AWARDS — BEST MULTI-MARKET EVENT (CONSUMER)
Year: 2018
When Coca-Cola altered the formula of its Coke Zero product, fans weren’t having it. They took to social media in droves to share their contempt for the change. But, confident in the quality of its new…
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