Boeing Wows Guests with Three-Day Launch Event - Event Marketer

Boeing Wows Guests with Three-Day Launch Event - Event Marketer

Boeing Wows Guests with Three-Day Launch Event

Brand: BOEING
Agency: AGENCYEA
Awards: EX AWARDS — BEST LIVE + DIGITAL PROGRAM (B-TO-B)
Year: 2012
Boeing’s 747-8 reveal took place in one of its gigantic manufacturing bays at its Everett, WA, plant. More than 10,000 Boeing employees, their families, media and a select group of industry VIPs…
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