Event Marketers Embrace the Total Solar Eclipse: Autos, Mattresses, Bananas and More Pop-Ups, Stunts, B-to-C Events Posted on August 18, 2017 by Sandra O’Loughlin Brands are taking advantage of the “Path of Totality” for the total solar eclipse. (Image: NASA)[/caption] Many people won’t know exactly what to expect on Monday, Aug. 21, when the total… LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Tags:The Weather Channel, Event Marketers, Total Solar Eclipse, event marketing, Solar Eclipse, Event Marketer, Volvo, Event Agency, Casper, Event Marketer Magazine, Mitsubishi, EventMarketer, National Geographic, Experiential Marketing Agency, Chiquita, Event Agencies, CNN, Event Marketing Magazine, NASA, Experiential Marketing Companies Related Articles B-to-B Dream Team 2025: Meet Michelle Martin 2025 Formula 1 Miami Grand Prix: Activations from Alo, LEGO, Liquid I.V., TAG Heuer and More The Brief: Lay’s Lights and Parking Lot Coffees The Brief: Third Nipples and Duo’s Death