MSN Partners with NBC in ‘Biggest Loser’ Promo B-to-C Events Posted on January 28, 2010 by Event Marketer MSN Health & Fitness is partnering with NBC’s “The Biggest Loser” to create “The Biggest Loser” Million Pound Match-Up. The promo which challenges America to lose one million pounds between… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Related Articles The Brief: Hatching Mascots and Slime Boutiques Experiential Trend of the Week: Cinematic Campaigns Cause Marketing: Eli Lilly Brings Free Mammograms and Health Education to WNBA All-Star Weekend Expo 2025 Osaka, Part One: Experience Design Ideas from the Pavilions