MSN Partners with NBC in ‘Biggest Loser’ Promo B-to-C Events Posted on January 28, 2010 by Event Marketer MSN Health & Fitness is partnering with NBC’s “The Biggest Loser” to create “The Biggest Loser” Million Pound Match-Up. The promo which challenges America to lose one million pounds between… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Related Articles Tinder Leans into Fashion and Low-key Branding with an Upcycling Pop-up for Gen Z The Brief: Floating Pigeons and Tea Breaks The Brief: BagMobiles and ‘Komboomcha Boxes’ Executive Q&A: Celsius’ CMO Talks Infusing Energy into the 2025 MLS All-Star Game