Handheld vs. Smartphone B-to-C Events, B-to-B Events, Technology Posted on March 23, 2010 by Kenneth Briodagh Whether you’re presenting at the premiere industry event of the year (Event Marketing Summit, anyone?) or calling for votes on this year’s “American Idol,” you want, no, you need to know what… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Related Articles 2026 Perspectives: Brand Marketers Share What’s New, Next and ‘No Thanks’ in B-to-B Events The Brief: Drive-Thru Pit Stops and Traveling Basecamps Watch The Brief, Live! November 2025 Edition: Experiential News & Ideas PNC Leans into the Hockey Flow Trend with a Barbershop Pop-up in Dallas