Handheld vs. Smartphone B-to-C Events, B-to-B Events, Technology Posted on March 23, 2010 by Kenneth Briodagh Whether you’re presenting at the premiere industry event of the year (Event Marketing Summit, anyone?) or calling for votes on this year’s “American Idol,” you want, no, you need to know what… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Related Articles Fresh Thinking on Bringing Content Creators into Your Events Experiential Trend of the Week: Times Square Takeovers 10 Minutes With… Shawn Silverman, Global Head of Marketing at Pluto TV Watch The Brief, Live! August 2025 Edition: Experiential News & Ideas