Handheld vs. Smartphone B-to-C Events, B-to-B Events, Technology Posted on March 23, 2010 by Kenneth Briodagh Whether you’re presenting at the premiere industry event of the year (Event Marketing Summit, anyone?) or calling for votes on this year’s “American Idol,” you want, no, you need to know what… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Related Articles Watch On Demand: Measurement Strategies for Event Organizers Experiential in Color Mentorship Q&A: Anna Nicholson and Melencia Lattimore Internal Engagement: Six Insights from Ford’s Employee-Dealer Event Playbook Podcast: The Work-Life Balance Reset, with Melissa Vilders of SAP