Lifetime Brings the “Diva” to New York City B-to-C Events Posted on June 10, 2010 by On June 4, Lifetime Network hit three locations in New York City with its “Makeovers on the Move,” tour—a glass box truck outfitted with makeover stations that provided free “diva”… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Related Articles How Disney Turned ‘The Devil Wears Prada 2’ into an Experiential Marketing Machine Watch: EventTrack 2026 Research Study—The Big Takeaways Top 10 Most-Clicked Trend of the Week Stories of 2025 Experiential Marketing Trend of the Week: Mountaintop Activations