Lifetime Brings the “Diva” to New York City B-to-C Events Posted on June 10, 2010 by On June 4, Lifetime Network hit three locations in New York City with its “Makeovers on the Move,” tour—a glass box truck outfitted with makeover stations that provided free “diva”… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Related Articles Watch: The Brief, Live! June 2025 News and Trends Commentary Experiential Marketing Trend of the Week: Potty Parties Hot Property: Why Brands are Investing in Tier-two Music Festival Sponsorships From Pancakes to Karaoke, Nine Activations that Struck a Chord at Lollapalooza 2025