f’real Targets Gen Z with a Digital Event, Influencer Partnerships and a TikTok Challenge B-to-C Events, Technology Posted on July 13, 2020 by Kait Shea f’real’s Alec Ledbetter hosted influencers including musician Jibrizy.[/caption] On the heels of a brand relaunch, “blend-it-yourself” beverage brand f’real on June 24 debuted its first… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Tags:social media strategy, TikTok, virtual event, f'real, Gen Z, Instagram Related Articles From Barilla to Duracell, F1 US Grand Prix 2025 Draws New Brand Activations in Austin The Brief: Farmer’s Barkets and Hair Monsters How a Viral Gen Z Hoodie Brand is Maximizing Signage on a Pop-up Tour CeraVe’s Six-city Birthday Tour Features a Giant Gift Box and Dermatologists