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f’real Targets Gen Z with a Digital Event, Influencer Partnerships and a TikTok Challenge

B-to-C Events, Technology
Posted on July 13, 2020 by Kait Shea

f’real’s Alec Ledbetter hosted influencers including musician Jibrizy.[/caption]
On the heels of a brand relaunch, “blend-it-yourself” beverage brand f’real on June 24 debuted its first…

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Kait Shea
Posted by Kait Shea

Kait joined EM in 2015 and today enjoys her role as senior editor and manager of digital content. When she’s not in reporter mode, rocking mermaid pants at Comic-Con or running laps at MWC Barcelona, you can find her hanging out with her dogs or singing too loudly at a music festival.
View all articles by Kait Shea →

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