f’real Targets Gen Z with a Digital Event, Influencer Partnerships and a TikTok Challenge B-to-C Events, Technology Posted on July 13, 2020 by Kait Shea f’real’s Alec Ledbetter hosted influencers including musician Jibrizy.[/caption] On the heels of a brand relaunch, “blend-it-yourself” beverage brand f’real on June 24 debuted its first… LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Tags:Gen Z, Instagram, social media strategy, TikTok, virtual event, f'real Related Articles Malls Evolve Brands Build Relationships Through Sponsorship Five Playful Exhibit Activations from Licensing Expo 2024 The Secret Sauce for These CPG Brands? Quirky Culinary Events