EM Executive Chat: 10 Questions with Pia Barlow, SVP-Originals Marketing at HBO Max B-to-C Events Posted on July 19, 2021 by Kaylee Hultgren Barlow offers insights on the brand’s ‘Gossip Girl’ premiere event, Gen Z and shareability Following the Monse fashion show, premiere attendees headed up to the roof for an afterparty… LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Tags:360-degree video, fashion show, Gen Z, tv show experience, livestreaming, HBO Max, Executive Chats, Gossip Girl, Monse Related Articles Banking on Vaults The 2025 It List: Recognizing the Top 100 Event Agencies Strange Encounters The Best Bites: How Demos Cooked Up Brand Engagement at KBIS 2025