Bacardi’s Festival Sponsorship Features Cocktail Education, Cause Marketing and Caribbean Vibes Sponsorships, Photo Gallery, Festivals & Fan Cons, Cause Marketing, Sampling, B-to-C Events, Technology Posted on November 19, 2018 by Kait Shea Bacardi’s sponsorship included a takeover of the iconic Atomic Liquors, the oldest bar in Las Vegas.[/caption] Bacardi brought its “Live Passionately” mantra to the Life is Beautiful Music &… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Tags:Event Agencies, Event Marketing Magazine, festival sponsorship, Experiential Marketing Companies, event app, Event Marketers, mobile app, Bacardi, event marketing, sound of rum, Event Marketer, cause marketing, Event Agency, festival activation, Event Marketer Magazine, mixology, EventMarketer, Life is Beautiful, Experiential Marketing Agency, #TheFutureDoesntSuck Related Articles The Brief: Sandcastle Restaurants and Meme Galas B-to-B Dream Team 2025: Meet Jimmy Knowles The Brief: Cheesesteak Races and ‘ColdplayGate’ Watch The Brief, Live! September 2025 Edition: Experiential News & Ideas