Bacardi’s Festival Sponsorship Features Cocktail Education, Cause Marketing and Caribbean Vibes Sampling, Sponsorships, Photo Gallery, Festivals & Fan Cons, Cause Marketing, B-to-C Events, Technology Posted on November 19, 2018 by Kait Shea Bacardi’s sponsorship included a takeover of the iconic Atomic Liquors, the oldest bar in Las Vegas.[/caption] Bacardi brought its “Live Passionately” mantra to the Life is Beautiful Music &… LOGIN Please contact clientservices@accessintel.com if you are unable to login. Forgot Password? Tags:mobile app, Bacardi, event marketing, sound of rum, Event Marketer, cause marketing, Event Agency, festival activation, Event Marketer Magazine, mixology, EventMarketer, Life is Beautiful, Experiential Marketing Agency, #TheFutureDoesntSuck, Event Agencies, Event Marketing Magazine, festival sponsorship, Experiential Marketing Companies, event app, Event Marketers Related Articles Executive Q&A: Celsius’ CMO Talks Infusing Energy into the 2025 MLS All-Star Game The Brief: Flavor Factories and Bar Tenders Field Report: 10 Booths We Loved at Licensing Expo 2025 Experiential Trend of the Week: Times Square Takeovers