Archive

Tag: the fast and the furious

  • Xfinity's Drive-Out Takes "The Fast and the Furious" Fans on a Thrill Ride
    B-to-C Events

    Stunts: Xfinity Takes ‘Fast and Furious’ Fans on a Thrill Ride

    To take advantage of the active fan base surrounding “The Fast and the Furious,” and leverage the synergy between the speed-centric movie franchise and the new Xfinity Gig internet service, Comcast companies Xfinity and Universal Pictures teamed up on a “drive-out” cinema stunt. Two unsuspecting fans thought they had won a contest to view the […]