Archive

Tag: Surf Expo

  • Surf Expo Havaianas Booth pony walls
    B-to-B Events

    Surf Expo Exhibit Trends: Brands Roll in with Wood Features, Pony Walls, Live Models

    We were stoked to attend our first Surf Expo, Sept. 5-7 at the Orange County Convention Center in Orlando, and the exhibitor community proved very friendly and welcoming, eager to show off their products and beach-inspired booths. From wetsuits to bucket hats to flip-flops, we explored the variety of exhibits that made up the largest and longest-running watersports, beach and resort lifestyle trade show, and noticed five exhibit design and build trends that were unique to Surf Expo and the watersports audience.

  • Surf Expo sign at the OCCC
    B-to-B Events

    Field Report: Top 10 Beachy Booth Builds that Made Waves at Surf Expo

    As the Florida heat was raging outside, Surf Expo brought cool, beachy vibes from the watersports and coastal lifestyle industries to Orlando’s Orange County Convention Center (OCCC), Sept. 5-7. More than 6,000 qualified buyers from global retailers explored 650-plus exhibitor booths that showcased products from surf, beach and resort categories, ranging from swimsuits and sportswear to marine plush and souvenir gifts.