Archive

Tag: Pop-Tarts

  • Pop-Tarts' Pop-up café Offers Quirky Concoctions
    B-to-C Events

    Field Report: Pop-Tarts Pops up in NYC With a Host of Quirky Concoctions

    Pop-Tarts have been an American favorite since they were first introduced in 1964. So when Kellogg’s announced a pop-up café dedicated to the beloved breakfast pastry, we didn’t ask questions. We dropped our work, hopped a train and made a beeline for Times Square. The rest was a sugar-coated daze. Check out a photo gallery […]

  • Adventurous Diners Test Their Taste Buds at the Pop-Tarts Café
    B-to-C Events

    Adventurous Diners Test Their Taste Buds at the Pop-Tarts Café

    Pop-Tarts have been an American favorite since they were first introduced in 1964. In fact, the Air Force in 2001 executed an airdrop of the popular pastries in Afghanistan to send a message of good will from America. Now, thanks to a pop-up experience in New York City, Americans are rediscovering their love for the […]