Archive

Tag: KFC

  • kfcourt-2023-at-the-bentway-shipping-container-man-shooting.
    B-to-C Events

    Crisp Air and Crispy Chicken: KFC Crafts the First-ever Winterized Basketball Court

    Embracing cold weather is a way of life for Canadians. So with a 360-degree “KFC Buckets Are Life” campaign to hype, and the knowledge that basketball is Canada’s fastest-growing sport, KFC spotted an opportunity. Enter: the KFCourt, the first-ever winterized basketball court, where shooting buckets and eating buckets of chicken align under one “roof”—Toronto’s Gardiner […]