Tag: Kentucky Derby
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B-to-C Events
The Brief: AI Instruments and the Impossible Ranch
This week’s hot takes on hot topics in experiential marketing cover plant-based cattle ranches, uplifting soda “SoundZ” and lettuce-based ASMR.
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B-to-C Events
White Claw’s Shore Club Spotlights the Kentucky Derby’s Unique Style
“It’s all about surprising and delighting the consumers on-site, so what unique experiences can we bring to the event that get people thinking about White Claw?” -Kevin Hurd, Senior Manager-National Partnerships, Mark Anthony Brands Having made waves at Sundance Film Festival and SXSW earlier this year, White Claw’s Shore Club experience made its way to […]

