Tag: Jones Soda

  • featured_whistlepig_homestock_blendingkit-2020
    B-to-C Events

    On a Dime: Brands Pivot with Creative Solutions to Industry Pain Points

    Despite the many challenges event marketers have faced these last two quarters, there have been plenty of wins. From challenger brands leveraging their nimble nature to salvage tours to category giants turning to social media to scale their existing platforms, marketers have been able to keep the momentum going amid social distancing. We rounded up […]

  • jonessoda_featured_2020.jpeg
    B-to-C Events

    Jones Soda Makes its Move into Esports with a Sim Racing Digital Sponsorship

    The live event space is on pause, but the stay-at-home economy is opening up opportunities for brands to expand their portfolios and their reach. In March, Seattle-based Jones Soda made its move into esports by signing on as title sponsor for the Last Chance Qualifier competition in The Race All-Star Series. The five-week sim racing […]