Tag: comfort food

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    B-to-C Events

    Experiential Sampling: Five Brands Savoring the Comfort Food Trend

    Comfort fare was named a Top 10 food trend in the 17th annual What’s Hot Culinary Forecast earlier this year, and brands have since activated tours that offer warm, savory samples and a healthy dose of engagement. From pasta to pesto, check out some recent comfort food campaigns that cooked up appetizing results on the road. […]