Archive
Tag: beach cleanup
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B-to-C Events
Green Lights: Three Ways Community Activities Can Bolster Event Marketing Campaigns
Your monthly event sustainability update Strong sustainability programs include activities your brand can talk about—and promote. A shining example (and the 2023 Grand Ex award winner), Reddit donated its CES exhibit walls to Habitat for Humanity post-show, and then at Cannes Lions, opted to forgo swag giveaways in favor of its Karma Kash initiative, through […]
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B-to-C Events
How Drinkware Brand Stanley Mobilized its TikTok Fans for an IRL Pop-up in L.A.
Stanley welcomed more than 3,000 consumers to its indoor/outdoor Summer of Color three-day pop-up in Venice Beach that showcased its best-selling products and introduced summer-inspired colorways.

